Online Marketing Simplified
In a fast moving and turbulent industry LCUBED are a professional and ethical breath of fresh air. We work hard for our clients, solve problems and deliver consistently using proven processes and methodologies.
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LCUBED Newsletter
Our newsletter contains links to the latest useful tips and trends in the online world, book recommendations, as well as offers from our clients (e.g. wholesale price perfumes or prestige Australian landscape photography).
If you have specific questions please feel free to contact us directly.
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Thank you to everyone who entered the LCUBED Website launch competition and for all of the great feedback. Much of it will be implemented and some already has been; it was great to get second (third, fourth...) opinions and insights from all perspectives.
Congratulations to our winner Luke Lincoln who ran out of space in the online form so sent us an email with his thoughts in an attachment!
We will be following up on the questions that have been posted too – so will be in touch soon if you ‘Asked Us’.
Google Sucks Life Out of Old Media: The 2007 advertising share shift
In this article posted on the Silicon Alley Insider, we are provided with a concise overall picture of the explosive rate in which online advertising is growing in the US market. Key indicators include an increase of 28% in online advertising revenue from 06-07 (compared with 3% offline) and Google’s massive online ad revenue growth of 44%.
Site of the month – Red Bull Flightlab online game
The Red Bull Flightlab game site is an online replica of the Flugtag race; the wacky competition involving manpowered flying machines launching themselves off a 6m ramp and into the water below.
Australia’s slow uptake on SEM spells opportunity for Australian businesses
It is estimated that Australia is around 18 months behind the rest of the world in using search engines as a marketing tool. As explained in this article on www.semoz.com.au, this presents an opportunity for Australian companies, now, to move in with an “early mover advantage”.
If you would like to discuss SEM and where it can fit into your current marketing activity call 1300 528 233 or submit your enquiry online.
Eco Myth
Leaving a fluorescent light on is more efficient than switching it off.
While it is true that there is a power surge when switching on an fluorescent light, this only lasts for a fraction of a second and so, according to the Consumer Energy Centre, if the light is not required for a period of just a few minutes, it is still cheaper and more efficient to turn it off during this time.
Key features of the site are: Professional and intuitive web design, easily modified content through a CMS, e-communication tools, interactive site locator map and online data submission.
In the Community
Opera in the Market
Last month, LCUBED proudly supported the 2008 Opera in the Market; an event featuring the finest music, food and wine with all proceeds going to the Royal Melbourne Hospital. If you missed the event, donations are always welcomed through the Royal Melbourne Hospital site. The event was presented by Australian Music Events.
We are interested in keeping in touch with you by providing helpful and informative resources. If you have any new media or web oriented questions that you have been unable to find answers to, please ask online at our website.
